For over 30 years, the event in San Francisco now known as the JPMorgan Healthcare conference has triggered the start of each new year with a bang. Although known by everyone as JPMorgan, there is much more to this frenzied week in the city by the Bay. There are several additional conferences, hundreds of receptions and thousands of meetings all squeezed into 4-5 days, depending on when you can take your leave, exhausted, of course.
The craziness today is a far cry from the conference’s beginnings. Started by the investment bank Hambrecht & Quist, the conference initially ran from Monday to Wednesday, finishing early enough for everyone to catch flights. True, the rooms are generally the same then and now, and there has always been clogged hallways on the first day. But it was definitely easier back then to get to your “meeting by the clock.”
How important is this week to companies, both those with the golden ticket to present at the JPMorgan conference itself and those in town to take advantage of everyone in the industry being in the same place at the same time? Do the frazzled executives with back to back meetings, elevator pitches and three drinks receptions each night really get business done? Or do they use the opportunity to quickly check in?
Industry commentators each year try to gauge the mood with insightful wrap up articles and blogs. One poignant post by Xconomy’s Alex Lash from this year reminded us of the end goal – better treatments for patients.
Halsin Partners will be in San Francisco again for the 2016 event. Drop us a line at email@example.com if you are interested in discussing your communications needs.